DIRECTOR / BUSINESS IMPROVEMENT SPECIALIST / CERTIFIED CHAIR

Linking businesses to profit is what Colin Wilson, director and founder of Key Business Advisors loves to do best.

Offering a complete solution of customised training programs and HR systems, services and advice, Colin thrives on taking businesses from good to great, helping organisations grow more successful and sustainably increase their profits.

Colin is the go-to resource for businesses who are looking to motivate and invigorate their staff to achieve their business goals. His career consists of sales, sales and more sales. Under the Key Business Advisors brand, Colin developed his own training programs in Business to Business, Business to Consumer and Retail Sales, as well as Inbound and Outbound Telephone Selling Techniques. His training programs are tailored to clients’ businesses, as well as industry groups and franchises. Many clients have welcomed the results of Colin’s training programs, which they have praised because they are not off-the-shelf, common training programs.

Having completed Integro’s DiSC Accreditation training, Colin also has a thorough understanding of the DiSC behavioural model and how it can be used to increase individuals’ and teams’ accountability and behavioural adaptability in the work environment.

Passionate about team leadership training and the value it can bring to your business, Colin is an accredited facilitator to deliver the 5 Behaviors of a Cohesive Team Workshop. Powered by Everything DiSC and based on Patrick Lencioni’s book, “The FIVE Dysfunctions of a Team”, Colin really drives the value of teamwork and focuses on the importance of building a high functional team.

More recently, Colin completed the MarketCulture Certificate of Accreditation becoming an accredited partner of MarketCulture.

Colin’s motto for himself and his business is, “Practice what you preach.” Under Colin’s leadership, Key Business Advisors has been growing exponentially every year, a testament to his success in helping businesses become stronger. Key Business Advisors now has 10 team members who all play an important role in assisting clients, including privately-owned Telstra Licensed Stores and Business Centres, Ricoh, Konica Minolta, Canon Technology Partners and Office National. Colin’s services have been endorsed by the Telstra Licensed Association.

Known for his passion, determination and knowledge in growing businesses, as well as for his direct, results-driven and motivating approach, Colin has been featured as a speaker at events held by various industries and associations, including Enterprise Connect for the City of Moonee Valley, Women In Business, and the not-for-profit Wild About Max. Colin has also flown all over Australia as an independent judge assisting the Telstra Licensee Association in their search for the inaugural winner of the TLA Manager of the Year Award.

In August 2014, Colin started volunteering some of his time and services to YouthNow, a not-for-profit organisation that provides career and transition services to young people from highly disadvantaged backgrounds to advance their education, training and employment outcomes. Colin has developed a training program for the YouthNow BizE Centre Work Program and is currently training a group of young adults aged 16 to 29 to help them develop their customer service and telesales skills, gain industry knowledge, and improve their employability.

With Quality and Focus as top priorities, Colin and Key Business Advisors, deliver results to take businesses from good to great.