Retail Sales Training

Retail Sales training is designed to help your staff to maximise sales opportunities and increase conversion. In order to do this, they must first understand a customer’s decision-making process and identify where exactly their customers are at, in the buyer’s journey. Due to technological advancements, customers are way more informed than they used to be.  It’s all about connecting better with your customers, identifying their motivational needs and suggesting them the right product. As simple as it might sound, often it’s hard to implement if you don’t have a roadmap. We have some proven sales techniques that your Sales team can implement and see their results amplify. 

Whether you’re new to the game or an experienced Retail Sales Professional, you know the importance of continually developing your skills, knowledge and technical capabilities through a good sales process. With this program, we will help your retail superstars to achieve just that. 

The Outcome of the Retail Sales Training workshop: 

This interactive retail sales training program will teach your ways to win retail business and achieve results in today’s competitive marketplace. Your staff will be focused on learning how to engage with the customers and lead them into a direction to close the sale with the products and services you offer. 

Participants will learn how-to: 

• Approach a customer in a friendly and engaging manner 
• Open-up a conversation with a customer 
• Identify the customer’s personal or business needs by asking open-ended questions 
• Match and educate customers on your products and services 
• Demonstrate your products 
• Sell the features and benefits of your products and services 
• Cross-sell or upsell other products and services 
• Read the client through verbal and non-verbal buying signals 
• Overcome objections 
• Trial close the customer through soft, hard and alternative closing techniques 
• Ask for the order and close the sale 
• Promote the value to the customer so they come back to your store 

What will they receive? 

• Retail Sales Training Workbooks 
• Class exercises relevant to the industry 
• KBA Certificate of completion 
• Experienced, professional & friendly instructors 

What are the costs? 

• Please contact us for a customised retail sales training program quote for your business.